This month marks one year since the relaunch of RENUE — a brand born from a simple idea: to make comfort look as good as it feels.
Over the past year, RENUE has evolved into more than just a label for underwear and loungewear. It’s become a space for women to rediscover ease — through buttery-soft fabrics, considered design, and pieces that move seamlessly with real life. From our core collection to our maternity range, every piece was designed to make you feel like yourself, whatever your chapter looks like.
A Year in Reflection
When we relaunched RENUE, our goal was to create underwear that felt elevated yet effortless — the kind you don’t have to think about but always feel good in. One year later, that vision has come to life in ways we couldn’t have imagined.
We’ve seen your soft cup bralettes, ribbed thongs, tank tops, and boyfriend shorts become everyday staples. We’ve launched our maternity and nursing collection, worn and loved by mothers navigating one of the most powerful transitions of their lives. And most importantly, we’ve connected with women who share our belief that simplicity doesn’t mean compromise — it means confidence.
What We’ve Learned
A year in, one thing is clear: softness is powerful.
It’s in the fabrics we choose — like our sustainable TENCEL™ Lyocell and Lenzing™ Modal, chosen for their breathability, natural feel, and longevity. It’s in the designs that support without restriction, and in the small details that make every wear feel considered.
But softness, for us, also means strength — the quiet resilience of women balancing life, work, motherhood, and self. RENUE has always been for them: for the woman who wants her underwear to fit her lifestyle, not the other way around.
The Celebration
To celebrate one year since our relaunch, we’re taking a moment to reflect and say thank you — to everyone who’s worn, shared, and supported RENUE since the beginning. Your words, your stories, and your trust have shaped who we are today.
This anniversary isn’t just about looking back. It’s about looking ahead — continuing to design with intention, create consciously, and redefine what everyday luxury feels like.
Because RENUE isn’t about trends. It’s about timeless comfort — for every woman, in every season.